Like many of my website content clients, Director and Operations Manager of HL Interiors, Hector, needed someone to write SEO optimised copy for his website.
Not only is he a busy business owner with a young family, he also learned English as a second language. This is often a challenge for my clients, as to write copy in a grammatically correct way and with the SEO optimisation is complex and can be challenging to find the right balance of human versus Google content.
As with all my clients, I met with Hector and interviewed him on his business, the vision, what he felt made them unique and what the common paint points were for customers.
Weaving in story, persuasive copy tactics and SEO keywords, I created the full website content copy-deck and then populated it directly into the site.
HL Interiors went from a team of professionals relying on a business card and word of mouth, to a professional brand that stood up against the competition online.
If you need your story told, in an authentic way that is true to you, get in touch! I truly love the process of getting to know your business, your goals and what you do well so that I can help make you shine online!
